To enforce its pioneering position in the food market, we created a relatable brand strategy and identity for this innovative start-up. Investors, clients and customers were brought together with a unifying vision.
Emanuel Steiner, CEO of FELFEL used to work in offices without a canteen for many years. The result is a lot of money and time spent to get fresh and healthy food. Unsatisfied with the situation he decided to start FELFEL to revolutionise the way we eat at the workplace.
In multiple workshops in cooperation with FELFEL we determined the direction of our core business as well as an identity system used to communicate. Through intriguing design for packaging, refrigerators, precise wording and further strategic steps we were able to position FELFEL as a game-changing solution when it comes to healthy eating at the workplace.
Product & packaging
Web & application design
Copywriting / text
Process & technology consulting
Print & media production
CI/CD for office and advertising materials
Mobile, web & CMS development
Social media content
Social media advertising